Recently introduced Premira™ professional albums allow you to create superior quality presentations with the traditional allure of a library-bound album. Even more impressive, Premira bound albums feature a truly innovative Slip-Lock™ page system that makes album assembly flexible, quick and absolutely foolproof.

Premira was unveiled at the 2005 Wedding & Portrait Photographers International (WPPI) Trade Show, March 21–23, at Bally’s Las Vegas. "Premira is a truly new professional album," says Gene Butler, Premira Albums project manager. "Until Premira, the most innovative concept in the photographic industry was the digital image. Now it’s digital presentation."

Premira incorporates the look of a bound book with a revolutionary page system called Slip-Lock.™ This patent-pending system allows photographs to be mounted outside of the album cover and then inserted in any order. This exclusive feature gives you unmatched design flexibility and eliminates the possibility of spoiling the album.

Handcrafted in America, Premira albums feature numerous value-added touches, including a true library binding and a wrapped outer cover with a square-cut window opening. Even so, Premira albums are priced comparably with other album products in their category. Premira albums accommodate digital and traditional 10 x 10 prints.

Premira albums are available through an exclusive network of leading photo products distributors.

For more information: Contact a Premira Albums distributor or visit www.premiraalbums.com.